Scotts & Co has been a market leader in mail order trading for many years. The group sought to match its offline success with its online performance and work with a specialist agency to develop a comprehensive multi-channel strategy and best-in-class CRM program.
Scotts invited Fusion to pitch, where our paid performance team quickly demonstrated its expertise in the field. We were appointed to begin our work soon after.
‘After meeting with many providers, Fusion Unlimited were quickly identified as the partner to develop our PPC channels’, said Scotts’ Digital Marketing Manager Barry Kirley.
‘They were quick to understand our requirements and need to maintain a suitable return on advertising spend while expanding and nurturing our existing campaigns’.
Mark Curtis, Fusion’s Managing Director, said: ‘Scotts & Co is a national leader in mail order retail, and we are delighted to be working with them to grow their online marketing channels’.
‘The Fusion team pride ourselves on our meticulous approach to meeting performance targets, and our proven track record of working with many of the UK’s best-known brands. Scotts is a great match for our team’s reputation as experts in multi-channel retail’.
Fusion Unlimited is a specialist digital agency, with over twenty years’ experience of working with many of the UK’s biggest household names.
by Joe Vaughan